Stefanie Eisenschenk is the Marketing Manager at Zattoo, the leading international mobile and online TV and video service with over 11 million registered users. In this presentation, embedded below, from the recent App Promotion Summit, Eisenschenk charts the lessons learned from trying multiple app marketing channels and getting to the top of ipad charts.
The presentation, without the context of Eisenschenk’s discussion, is a little dense in places, but this is valuable information from a successful app promotion campaign.
'Lessons from trying multiple app marketing channels' – Stefanie Eisenschenk at App Promotion Summit Berlin from App Promotion Summit Conference
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